Mohsin Kiyani on LinkedIn: Every second of your life and your energy is limited. Do not waste… (2024)

Do you want to save tons of money and boost your sales on Amazon?To get the most out of your budget, you need to align your PPC campaigns with peak shopping hours, Here’s how to do it→Download daily and hourly SP data from Amazon ads→Discover which days of week and time are best for your campaigns→Reduce campaign budgets →Set up rules for campaigns where it makes sense→Wait, observe, iterateInstead of spreading your budget thin throughout the day, concentrate your spending during the high-traffic timesSome important rules to follow,→Monitor performance regularly→Use dayparting feature→Test and Optimize regularlyIf your ads are running all day, you might be wasting budget during low-traffic times. •Use ad scheduling to limit when your ads are shown.Without data, it’s hard to know when your customers are buying. •Use Amazon’s reporting tools to analyze when your sales spike and tailor your ad schedule accordingly.Understanding your buyer-behaviour is important. It helps you avoid unnecessary spending and ensures your ads are seen when it matters most. Give it a try and see the difference it makes for your brand!Have you tried adjusting your PPC campaigns based on buyer behavior?♻️ Share your experiences and tips below!------------------------------Follow Mohsin Kiyani for more insights on how to increase your brand growth on Amazon.

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Here is a neat and clever trick that can really help your brand grow on Amazon,Virtual Bundling,if you're not giving enough attention by adding virtual bundling, most likely you are missing out $$$.Why Should You Care?→Increase Sales→Bundles often get more attention in search results, helping your products stand out.→Reduce Unsold StockHere are some key metrics to watch,→Track how often people are buying your bundles compared to individual products. →It can increase you average order value (AOV)→Inventory turnover happens frequentlySet clear pricing rules. Make sure the bundled price offers a perceived discount compared to buying items separately.Use Amazon analytics and use tthese insights to tweak your offerings and marketing strategies effectively.→A real-life example,Suppose you’re shopping for a new camera. You find one that you like, and Amazon shows you a bundle with the camera, a memory card, and a carrying case. It’s convenient, it’s a good deal, and you’re more likely to buy the bundle than just the camera alone. That’s the power of virtual bundling!------------------------------Follow Mohsin Kiyani for more insights on how to increase your Amazon brand's revenue with proven strategies.

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One of the biggest opportunities many Amazon sellers are overlooking? →TikTok Shop,We're seeing a halo effect from TikTok shop. For every sale you make on TikTok shop, you can assume two or three increased sales on Amazon, because people go to Amazon to check if the brand is legitimate. Now, you can use your FBA inventory to fulfill TikTok. That's one more reason to get on TikTok as a seller and get that halo effect.”→Massive, Engaged Audience→Viral Potential→Content on TikTok has a higher chance to go viral compared to other platforms.→Direct traffic to AmazonTikTok boasts a huge, active user base, many of whom are younger consumers. These users are not just passive watchers; they interact, share, and often make purchase decisions based on what they see.What is stopping you to get started?Comment down your problems.

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Picking the right TikTok creators to help promote your brand on TikTok Shop is a bit like picking teammates for a school project.Here's how to choose them,→Find creators who seem really excited about products like yours, kind of like finding someone who loves the same video games as you.→Make sure their followers are like the kids who would be interested in your treehouse. If you sell supplements, you want a creator whose followers are more concermed about their health and fitness.→Pick creators who post regularly and keep their followers engaged, just like a friend who always has cool stories to tell every day at lunch.→Analyze engagement metrics, these metrics tell you how much people interact with the content. It's like checking the score in a game to see who's really playing well. A good engagement rate lies between 4%-15% ir anything above that would be amazing.→Make sure the creator's audience matches the demographic profile of your target customers. This involves looking at• Age, location, interests, and even the times they’re most active online.→Review the quality of the content the creator produces. •High-quality, well-edited videos with clear visuals and audio make a big difference in attracting and retaining viewer interest.See if they’ve helped promote other products before and how those campaigns went. It’s like checking if they’ve had a part in a school play or helped a team win a trophy.If you have any questions, comment down.--------------------------------Follow Mohsin Kiyani for more insights on how to increase your brand growth by 45% in 180 days via TikTok Shop or you don't pay me.

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Attention to all Amazon Brand owners and sellers,So, let me take you through what it's like to be an eCommerce seller on TikTok Shop and how I managed to sell over 448 units in 7 days. Imagine it like setting up a lemonade stand, but instead of the stand, I use TikTok videos to sell stuff!Here is why i took a break from Linkedin last month. →Morning RoutineEvery morning, I check my TikTok Shop account just like you'd check your game scores. I look at what people are buying, what they like, and any messages they’ve left. It’s kind of like checking in on a garden to see what’s grown overnight!→Understanding Shoppable VideosShoppable videos are super important because they're like show-and-tell. I make fun videos showing off the products, just like showing your friends your new toys. People watch these videos, and if they like what they see, they can buy it right away by clicking a little shopping cart on the video. It’s super easy and fun!→Using Affiliate CreatorsAffiliate creators are like your best friends who help you sell your lemonade by telling everyone how good it is. I team up with people who already have lots of followers. They make their own cool videos with my products, and in return, they get a little bit of money when their followers buy something. It's a win-win!→Daily ChallengesWhen I first started, it was a bit tough. Imagine trying to tell people about your lemonade stand, but no one knows where it is! I had to learn how to make my videos interesting and find the right friends (affiliates) who believed in my products. Also, I had to figure out all the rules of TikTok Shop, kind of like learning the rules of a new board game.→Evening RoutineAt the end of the day, I like to plan for tomorrow. I think about new video ideas or new products I can show. It's a bit like planning your outfit for the next school day – you want to make sure everything looks cool!So, that’s pretty much a day in my life on TikTok Shop. It’s about being creative, making friends online, and learning as you go, just like in school. Every day is a new adventure!Are you already on TikTok Shop or yet to decide?------------------------Follow Mohsin Kiyani for more tips and growth plan on how to accelerate your brand's revenue via Omni Channel selling.

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Back in Action: Lessons Learned from a Digital Detox! →Taking some time off from social media gave me a fresh perspective on balancing digital life with real-world experiences.I want to share some insights that might help you too!→The Power of Pause: Stepping away helped me refocus on what’s essential—both professionally and personally.→Quality Over Quantity: I realized that thoughtful, engaging content matters more than frequent posts. It’s about adding value!→New Ideas Brewing: I’ve been cooking up some exciting new strategies for brand growth and e-commerce success in 2024 for struggling brands, and I can’t wait to share it with all ecommerce sellers out there.Coming Up,Stay tuned for deep dives into the latest e-commerce strategies and real-life case studies from brands we’ve helped them grow upto-15% in 180 days. I’d love to hear from you—what’s one thing you’ve gained from taking a break, whether it’s from work, social media, or something else?Mohsin Kiyani

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Entrepreneurs will always find it difficult to find the jobs they like. Because in a typical working environment, they get frustrated with:- Unnecessary procedures- Inefficient processes- Slow decision making- Overthinking - The need to justify everything - Not taking risks - Too many layers in the company - People who have too much self interest And not to mention, entrepreneurs:- Are hard to be managed- Want better control- Know their true value - Challenge the normsAnd that’s why they decided to start their own businesses.Cheers to all entrepreneurs out their and have an amazing weekend guys. 🙌

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Ever wonder why some online stores get loads of clicks and others don’t?When shopping online, the first thing you see of a product is its main picture, often called a "hero image"It often comes down to how good their main pictures are.The main picture is like the front door to your product. It should look inviting and show off the best bits of what you're selling. If it looks good, people will want to click on it to learn more. Here's how to make a great main picture:→ Use one really good picture instead of a bunch of okay ones. Make sure it’s clear and bright.→Show your product being used the way customers might use it. For example, if you’re selling a watch, show it on someone’s wrist at a coffee shop or at work.→Put your product in a scene that makes people want it. Like a tent set up under the stars can make more people interested in buying it than just seeing the tent by itself.→If your product has something special about it, make sure that shows up in the picture. Like if you’re selling a waterproof phone, you could have a picture of it getting splashed with water.Nike does this really well too. They don’t just show a pair of sneakers. They show athletes wearing them while doing something exciting, like running or playing basketball. It’s not just about the sneakers; it’s about the whole active lifestyle they represent.A good picture can make your product stand out and pull people in to learn more. It's not just about showing what you sell, but telling a story that fits into your customers' lives.---------If you enjoyed,Follow Mohsin Kiyani for more proven strategies to help grow your Brand on Amazon and beyond.

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The shift to mobile shopping feels remarkably obvious in 2024. Here's why mobile shopping optimization is important. Statistics show mobile commerce sales hit $2.2 Trillion in 2023. It was $25 billion just 10 years ago.In the last few years, we have gone from mobile ecommerce being a ‘nice-to-have’ luxury to the core way your customers are interacting with your brand.→Statistics show that 40% of users will go to a competitor after a bad mobile experience.→80% of shoppers have used a mobile phone inside of a physical store, either to look up product reviews, compare prices, or find alternative store locations.How can you build listings for a mobile audience first audience? Here is what i look at:→ Images→ Title→ Description→ A+ ContentContrary to the desktop layout, product descriptions are usually shown first when viewing a product on mobile, making them much more important and impactful. Unfortunately, you also have a smaller character count to work with (200 characters) meaning this section needs to focus on the benefits of your product and include a call to action to get the customer interested in learning more.Mobile-first ecommerce is here and is showing no signs of slowing down. Brands who proactively optimize their strategies for mobile ecommerce will stand out, connect better with their audience, and ultimately drive success in a rapidly evolving digital marketplace-------------------------------Follow Mohsin Kiyani for more insights on how to accelerate your brand's growth on Amazon.

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