Apple shares new TikTok filter to recreate recent Harry Styles AirPods ad silhouettes – Reuters

Have you ever dreamed of appearing in an Apple ad? After airing a colorful AirPods ad featuring Harry Styles earlier this monthApple has released a new “effect” on TikTok called “AirPods Silhouette” that allows users of the video-sharing platform to create videos featuring the silhouettes featured in the ad.

The new TikTok filter plays to music from Harry Styles’ new album ‘Harry’s House’, with users able to apply the filter to recreate the ad by stepping into Harry’s shoes, with their faces featured on the colorful silhouettes of the ad, which viewers were quick to point out, is reminiscent of Apple’s iPod commercials from the mid-2000s.

The filter applies a pair of AirPods to the user’s ears, the silhouettes moving to match Apple’s official announcement released earlier this month, which showed Harry Styles dancing to promote Spatial Audio on AirPods.

How to use the Harry Styles AirPods Silhouette filter on TikTok

  • Tap the Post (+) button on the home page on TikTok
  • Tap Effects at the bottom right of the screen
  • Look for the Apple logo on the Trend screen and tap it
  • Stand behind a simple background and place your face in the circle shown on screen
  • Hold your finger on the record button to start creating your TikTok video

“The magical AirPods listening experience with Spatial Audio meets Harry Styles’ new album, Harry’s House,” Apple said in the YouTube ad description. “With dynamic head tracking, to hear sound all around, you’ll hear Harry Styles like never before. »

@Pomme Jump into a new sound dimension with Spatial Audio, just like @Nifè ♬ Music for a sushi restaurant – Harry Styles

The new Harry Styles AirPods filter is currently trending on TikTok. Apple appears to have partnered with a select group of TikTok creators who have used the “AirPods Silhouette” filter to further promote AirPods to their audience on the platform.

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